Deep User Insights that Respects Privacy

Deep User Insights that Respects Privacy The ethical way to gather user behavior metrics and activity for your mobile app “If you’re not paying for the product, you are the product”- with some recent changes to privacy policies of some of the high profile apps, this phrase seems to be resonating more loudly among social

ASO: App Store Optimization: Getting to the top of...

ASO: App Store Optimization: Getting to the top of the charts 4-star ratings. The gold standard and the aim of any app developer. But just how important is your app’s rating? And does it directly impact your app’s growth? Before we get to ratings, let’s talk about ASO. App Store Optimization, or ASO, for short, is